Website Maintenance Features – We Cover Everything

A dedicated Web Specialist is someone who handles ongoing website changes and updates for you.

Below are some terms that are associated with companies who offer dedicated webmaster services that you should familiarize yourself with so you understand what you’re actually getting.

“Updated for you”

Your Web Specialist will take care of all your website changes, updates and edits for you. Updates typically mean “changes” or “edits” done to your website. This can be something as simple as changing a phone number or adding a new picture. “Updates” can also refer to software or coding updates, where software associated with your website is in need of an update or coding used on your site needs to be modified or changed for ongoing modern requirements. On the other hand, DIY (Do-It-Yourself) web design services offer you tools that let you do just that – do it yourself. The difference is that a Web Specialist is a person who does it for you. Professional websites typically require more knowledge and have more features than what DIY website tools can offer. If you’re looking to have a professional website as opposed to an amateur website, it often makes sense to hire a professional website designer and or Web Specialist.

“Troubleshooting“

Unlike DIY services that provide support forums or talk you through issues, a dedicated Web Specialist will typically handle any troubleshooting issue for you. Troubleshooting refers to an error or malfunction taking place on the website. Some errors include broken hyperlink (e.g. link doesn’t work any more or take you anywhere), broken CSS (e.g. coding language responsible for design elements on your site not formatted properly), etc. Troubleshooting consists of identifying a particular technical issue and fixing the problem. A dedicate Web Specialist can be worth hiring simply for these times if anything. The internet, browsers, and devices are always changing and changing fast. This means that your website is bound to experience trouble at one point or another.

“No downtime during updates”

This one is simple. “Up-time” refers to your site being visible and accessible online – in other words, people can visit it or use it. Therefore, “downtime” refers to the amount of time that your website is “down” or “offline” – meaning, it’s not accessible, can’t be viewed, or can’t be used. When a website maintenance service company says it can perform updates “without any downtime,” they mean that your website will remain online, view-able, and use-able while they perform changes on it. This is typically the case with most Web Specialists these days unless you’re update involves a lot of small changes, a couple of big changes, or a complete design overhaul.

“Regular maintenance”

Your website will need maintenance to make sure it’s speedy, optimized and working properly. This term typically refers to security, updates, and file management. Be sure that your website has security measures in place to guard against ongoing threats. Beyond security software or hosting configurations, one of the best security measures you can take is to make sure that all the software associated with your website is up to date. Good website plugins, extensions, and other software items are regularly updated to guard against security holes, bugs, and other things that your website will face in an ever-changing internet. As previously mentioned, the the internet, browsers, and devices are always changing and changing fast. You’ll want to perform regular maintenance on your site or hire someone to do it in an effort to keep your website from becoming antiquated or a target for viruses and malware.

Ongoing compliance

A good Web Specialist will make sure that your website is compliant with Google and other major search engines. While search engine algorithms and best practices are always changing, they want to see a site that’s not trying to “game the system” with keyword stuffing, invisible text, etc. While a lot of this applies to marketing or SEO (which we’ll get into later), some of it is technical – they want to see that websites load quickly, have a mobile version, and function as intended.