Your website sucks because it’s invisible | SEO Helps and tips! We can help you!This doesn’t actually mean your site is not visible. It means that people can’t find it. If no one can find it, it might as well just be invisible, right?

Some of the most beautiful websites on the Internet are completely invisible to search engines such as Google, Yahoo, or Bing. Our eyes can see the words, beautiful pictures, and fascinating animation in the browser but, the website may be hidden to the search engines. Whether or not your website is visible to search engines depends on how it was designed and built.

Your Website Is Invisible Without SEO. Without SEO,websites remain invisible to potential buyers.

If you build your site using good Search Engine Optimization techniques that place content on the pages using text letters then you have a good start towards good visibility. If you violate some of the basic techniques that search engines need to read and categorize your site then your site can become almost entirely invisible to the search engines.

Here are six factors in website visibility

  • The site is entirely built in Flash
  • The site uses words that are embedded in pictures
  • A webpage has moved and redirects you to another location
  • The site navigation uses JavaScript
  • The site content requires parameters to access the information
  • The site uses frames

You don’t have to be an SEO guru to make your website more visible, but you do need to know some basics. Most people know what SEO is because they get 20 emails from India every day in their spam folder talking about it.

First, SEO stands for Search Engine Optimisation. That’s a fancy title for the act of making your site friendly for search engine websites to crawl and index your site; that is, for them to read and list it.

But if you don’t know, SEO stands for Search Engine Optimisation.

That’s a fancy name for the act of making your site friendly for search engine (we all know mostly Google) websites to crawl and index your website for them to read and list it in the search results.

SEO allows users to enter search terms (keywords) that are relevant to your website, and your site will show up in the search results.

The more relevant your website is to the search term, the higher your website will appear in the list (rank) of results.

While ranking for competitive keywords is a kind of art form in which many SEO experts specialise, there are a few things you can do right now to improve your SEO. See my other resources.

And if you’re using WordPress and want to know more of how you can do SEO for your website, reach out to me and I’ll give you access to a private SEO training.

Conclusion

Getting good placement in Google, Yahoo, Bing, etc. is much easier when you know what the search engines can and cannot see. Designing your site to avoid the problem areas listed above is a great start to achieving good web page ranking.